LEAD: The Innovation Playbook - Designing Stories for Impact

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LEAD: The Innovation Playbook - Designing Stories for Impact

Course Details

Cost

FREE

Upcoming Schedule

  • TBA

Course Provider

NovoEd online courses
With NovoEd, you can learn from the world's leading institutions and collaborate with students from more than 150 countries across the globe. This online education platform connects millions of students to MOOcs, or Massive Open Online Courses, to provide them with a one-of-a-kind learning experience. Students develop an understanding of the content through worthwhile projects and collaborating with their peers. You can create a learning experience that is entirely suited to your needs and...
With NovoEd, you can learn from the world's leading institutions and collaborate with students from more than 150 countries across the globe. This online education platform connects millions of students to MOOcs, or Massive Open Online Courses, to provide them with a one-of-a-kind learning experience. Students develop an understanding of the content through worthwhile projects and collaborating with their peers. You can create a learning experience that is entirely suited to your needs and preferences by responding to student learning as it happens. You can essentially shape your instruction to make the online classes more effective and productive. Through innovative technology, in-depth academic relationships with peers around the world, and instruction from distinguished professors at top universities, you can become an expert on anything from finance to decision quality.

Provider Subject Specialization
Business & Management
18 reviews

Course Description

This is a LEAD Elective Course, exclusively part of the Stanford LEAD Certificate in Corporate Innovation: an immersive online program designed to be completed in one year. LEAD Certificate comprises 8 courses: 3 required foundation courses and 5 electives you choose.

  • Learn at your own pace, on your own turf with self-paced video lectures and assignments
  • Build an exclusive network of highly-qualified change agents from around the globe
  • Exchange ideas and collaborate with senior faculty, peers, and teaching teams through live virtual interactions, projects, and discussion forums

Enrollment is limited. Tuition for the 8-course certificate is $16,000. To be selected for the September 20, 2016 LEAD program start, applications will be accepted through August 17, 2016. There is no fee to apply to the Stanford LEAD Program.

Apply Here


Course Overview

As a leader, you need to know how to tell powerful stories - both bus...

This is a LEAD Elective Course, exclusively part of the Stanford LEAD Certificate in Corporate Innovation: an immersive online program designed to be completed in one year. LEAD Certificate comprises 8 courses: 3 required foundation courses and 5 electives you choose.

  • Learn at your own pace, on your own turf with self-paced video lectures and assignments
  • Build an exclusive network of highly-qualified change agents from around the globe
  • Exchange ideas and collaborate with senior faculty, peers, and teaching teams through live virtual interactions, projects, and discussion forums

Enrollment is limited. Tuition for the 8-course certificate is $16,000. To be selected for the September 20, 2016 LEAD program start, applications will be accepted through August 17, 2016. There is no fee to apply to the Stanford LEAD Program.

Apply Here


Course Overview

As a leader, you need to know how to tell powerful stories - both business and personal - to inspire and lead. This class will:

  • demonstrate how leaders use personal stories to build high performing teams and companies
  • provide you with the skills to build an intriguing, authentic, involving signature story about your innovation
  • help you develop an Innovation Playbook - which is a digital, dynamic, living sketch of your company's future - and the story of how you plan to get there.

In the course, we will:

  • start a live session on improvisational comedy for you to learn how to build a story on the fly, with a team, and with humor
  • dive into behavioral research and the design thinking process to help you glean insights from users to define your signature story.
  • hear CEOs and leaders from companies like Salesforce, Nike, Pixar, and Tory Burch talk about how they harness story as an asset.
  • watch video cases from successful global companies to show you how to operationalize these insights in real life
  • work with personal coaches to elevate your stories and hone your skills

By the end, you will have your own Innovation Playbook to effectively align stakeholders behind your vision. You will also participate in a "story-off" with fellow LEAD participants on the last day of class.

You'll leave with the ability to curate, craft and tell stories effectively - and to harness story to drive growth.

Key topics include

  • Power of story
  • Design for purpose, empathy and optimism
  • Design signature stories for innovation
  • Personal story to inspire and lead
  • Behavioral research on happiness, meaning and impact
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