Key Concepts
We've created a summary of key topics covered in this course to help you decide if it's the right one for you. Click individual badges to see more courses on the same topic.
Course Details
Cost
FREE
Upcoming Schedule
- On demand
Course Provider
Smartly online courses
Smartly is an online learning platform that seeks to transform business education. Solve real problems to gain skills for the real world—fast!
Smartly is an online learning platform that seeks to transform business education. Solve real problems to gain skills for the real world—fast!
Provider Subject Specialization
Business & Management
Course Description
Learn how to create uncontested market space and make your competition irrelevant.
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- 1 review
- 0 completed
1 year ago
Smartly knows how to make complex concepts so easy, you imagine how you are going to apply them to everyday life while you are learning. A very engaging course as usual.
- 2 reviews
- 0 completed
3 weeks, 5 days ago
The content is great, provider is excellent! It was intetersting to learn about [yellow tail] wines and their unique blue ocean strategy, and yes, I will definitely taste it :P
- 3 reviews
- 0 completed
1 month, 3 weeks ago
I'm glad to have done this. The tools learned will be useful for my work, which is to explore and develop new ideas for clients. With the tools, there is structure in the search and evaluation of ideas. The process itself may trigger other new ideas, which I believe clients will appreciate.
- 6 reviews
- 0 completed
2 months, 1 week ago
Easy to understand with modern and relavant examples make the new learning tangible and interesting. Perfect for getting to grips with Blue Ocean Profiling!! Helpful in understanding rival competition and how to market oneself differently.
- 0 reviews
- 0 completed
2 months, 3 weeks ago
Blue Ocean simplified and demystified from introduction to real life implementation in swift and clear nuggets. If the remaining course is this good, I fear I won’t want it to end!
- 0 reviews
- 0 completed
2 months, 3 weeks ago
Great content and clear, pithy explanations each step of the way! Many opportunities to apply principles to current problem solving. Great wealth of case examples.
student
10/10 stars
3 months ago
Great course, interesting content and well presented. Although I have taken other courses that touched on blue ocean strategy, this offering went more in depth on the how and why and was presented in a fun and engaging way with practical and relatable example.
- 0 reviews
- 0 completed
3 months, 2 weeks ago
Excellent course. I learnt a lot that I will apply as I go into business. Very well explained and simplified. Just wish there was a final big smartcase to test my understanding.
- 0 reviews
- 0 completed
4 months ago
Very very nice content, concise, to the point and with all the important data and examples, of course with the best methodology, I feel like I can learn with Smartly the whole day
- 5 reviews
- 0 completed
4 months, 1 week ago
A very good overview of a complex concept. I love the introduction of the various tools as well, in simple and concise way and the use of practical examples, showcasing companies that anyone would know. A very smart way of transmitting knowledge.
- 5 reviews
- 0 completed
4 months, 3 weeks ago
Fantastically concise overview of the steps and tools in adopting Blue Ocean Strategy without having to read all 320 pages of Kim and Mauborgne's bestselling book. It allows you to quickly grasp the utility of the approach and then approach the full work for more detail.
- 0 reviews
- 0 completed
5 months ago
A great source of authentic education. I am feeling blessed getting chance to get lessons.
I will be glad if smartly provide 100% scholarships to ambitious, talent but low income people like me as it occurs less expense to give education.
- 0 reviews
- 0 completed
6 months, 3 weeks ago
I really love how it is possible to learn and understand complex business subject at a goal. Nicely done. I now have the knowledge and skills of blue ocean strategy and how i can apply it to my every day work.
- 2 reviews
- 1 completed
7 months ago
Smartly always delivers excellent content in a creative way that keeps you engaged while learning. This is a great way to enhance my skill set in a way that allows one to enjoy learning something new.
- 0 reviews
- 0 completed
8 months, 2 weeks ago
This was a wonderful insight to the Blue Ocean strategy. All the courses were designed well and the same applies here too. You remain focussed to the content throughout the course.
- 2 reviews
- 0 completed
10 months, 2 weeks ago
Smartly has really taught blue ocean strategy well! It's my first time learning it but it was so well-understood as though I have had a prior knowledge. Now I can understand why a lot of businesses fail over time. This course is superb!
- 2 reviews
- 0 completed
11 months ago
This is a fantastic module. Chapter 3 had serious models and insights, expertly conveyed. I recommend taking this after completing all the foundational modules.
- 1 review
- 0 completed
1 year ago
It sums up all the heavy books worth stuff into three simple chapters making simple sense of each of the activity.
Every topic is interactively worked out.
- 2 reviews
- 0 completed
1 year, 3 months ago
Overall that is a very elucidative material. I'm wondering could you address more on the difference between incoherent strategy and "reduce and raise"? Is that due to these key factors are less essential? How is the positioning is different? Thank you very much.
student
10/10 stars
1 year, 3 months ago
I have heard a lot about Blue Ocean Strategy. You can walk into any airport bookstore with its shelves bulging with books on the topic. However, never had the time to engage with meaty volumes or the subject. This course is an excellent primer.